Export Marketing Executive Job No: PWR/RP/EM
Salary: £25,000.00 - £34,000.00 Location: Kent Contract Type: Permanent
Posted: 02/09/2021

Export Marketing Executive, Mid-Kent, £25,000 - £34,000 per annum

Our client, a successful international business, is looking to recruit an experienced Export Marketing Executive to join their Head Office team in Mid-Kent.

KEY RESPONSIBILITIES:

Essential responsibilities but not limited to:

  • Strategy - creating/implementing plans to achieve strategic business goals across global markets
  • Branding - involvement in brand direction and implementation to ensure consistency of appropriate messaging across all markets
  • Budgeting - monitoring spend and reducing costs/increasing value wherever possible on export marketing tasks while maintaining high-level end product
  • Website
    • General maintenance to keep content accurate and on brand
    • Creating/adding new content to continue to improve UX (product features, case studies, blogs, etc.)
    • Optimising SEO efforts, including managing external suppliers as well as tracking/reporting
  • Campains
    • Running/reporting e-mail campaigns across territories (USA, France and Germany)
    • Initiating direct mail campaigns across territories
    • Supporting multi-lingual social media, when required
  • Print literature - overseeing the whole process for all export pieces; including creating content (copy, imagery, etc.), managing relations with required suppliers and overseeing the print process
  • Pricelists - creating/inputting prices as well as continued maintenance of all export pricelists
  • Resources - ensuring availability of suitable localised resources to ensure that the sales team/customers have all they need (datasheets etc.)
  • Advertising - recognising opportunities and creating assets to maximise brand exposure to target markets (print ads, web banners, editorials, etc.)
  • Events - managing international exhibition calendar (bookings, logistics, materials, etc.)
  • Meetings - providing presentations and bespoke booklets for important meetings taking place with international customers
  • Platforms - managing subscribed export partnerships/platforms
  • Distributors - supporting dealers by providing requested imagery/content for marketing purposes

QUALIFICATIONS/EXPERIENCE

  • Degree or equivalent marketing qualifications
  • At least 2 years' experience in a marketing role
  • Experience working with Adobe InDesign desirable
  • Experience handling multilingual content desirable

PERSONALITY PROFILE

  • Must be passionate about the brand, be flexible and have a can-do attitude
  • Confident, pro-active, approachable and happy to turn your hand to anything required
  • Hardworking, conscientious and take pride in your work
  • Happy to work to tight deadlines
  • A high degree of self-motivation and drive
  • Excellent written and verbal communication skills

If this sounds like the job for you, please apply now!

Pearson Whiffin Recruitment are handling this vacancy.

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